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Outcome-first case study

JobCoach by Viadeo

Role

Product Designer

Company

Viadeo

Platform

iOS, Android

Year

2017

JobCoach by Viadeo

Case study snapshot

The short version before the full project story.

Context

JobCoach helps active job seekers find relevant opportunities — jobs and companies — and assists them throughout the search. The app was designed as a personal job-search assistant for iOS and Android.

Key decision

Active job seekers do not only need more listings. They need a way to understand which opportunities are relevant, keep momentum, and move through the search without repeatedly rebuilding context across job boards, company pages, and application flows.

Role

I was the Product Designer responsible for user experience and interface design, working across the end-to-end job discovery and application flows.

Impact

JobCoach turned Viadeo's job-search experience into a focused mobile assistant for active candidates, helping people discover relevant jobs and companies while staying more effective throughout the application process.

Overview

JobCoach helps active job seekers find relevant opportunities — jobs and companies — and assists them throughout the search. The app was designed as a personal job-search assistant for iOS and Android.

Problem

Active job seekers do not only need more listings. They need a way to understand which opportunities are relevant, keep momentum, and move through the search without repeatedly rebuilding context across job boards, company pages, and application flows.

Audience

The product was built for candidates who were actively looking for work and needed a lightweight companion for discovery, recommendations, company research, and follow-up.

Role

I was the Product Designer responsible for user experience and interface design, working across the end-to-end job discovery and application flows.

Team

Benihoud Khalil, Mickael Lescoutre, Sandra Laurin

Platform

iOS, Android

Constraints

The experience had to build on Viadeo's existing professional-network data while introducing enough mobile-specific guidance to feel useful as a dedicated job-search assistant.

Key Design Decisions

  • Designed the experience around an assistant model instead of a generic jobs list.
  • Made recommendations and company context central to the browsing flow.
  • Kept the app focused on high-frequency job-seeker actions: discover, evaluate, apply, and track.
  • Balanced Viadeo's existing product model with mobile-native navigation and simple progression.

What Shipped

  • Job discovery and recommendation surfaces
  • Company profile and job listing detail views
  • Application tracking and status flows
  • Onboarding and profile setup for better recommendations